Posts Tagged ‘small town’

TinRoof – Local Deals for That – iPhone – Mobile app download – butterscotch.com

Friday, August 6th, 2010

FEATURES & BENEFITS: Connects local shoppers to local business. Create a deal right on your iphone in minutes to promote your locally owned business. FREE!!!

via TinRoof – Local Deals for That – iPhone – Mobile app download – butterscotch.com.

TinRoof – Local Deals for That – iPhone app | Appolicious ™ iPhone & iPad App Directory

Friday, August 6th, 2010

TinRoof – Local Deals for That – iPhone app from Systenomics, Inc. | Appolicious ™ iPhone & iPad App Directory.

Have fun and feel good by shopping and finding discounts offered by locally owned businesses in your area. Not another mega-coupon aggregator!… Tinroof helps communities stay united by keeping local spending in the community. Free to users and performance based for local merchants.

Full Circle

Wednesday, September 30th, 2009

Do you remember walking into the local café and have everyone say your name? Me neither. Local shops do have a friendlier appeal. Probably why they are typically called, “mom & pop shops.” I do remember back in 1987, after a long day on the college campus, regularly going to a small café downtown with several of my friends. Linnaea’s Café, a great place to hang out as a young person trying to fit in this new college town.

 By 1994, I found myself working in Redmond, WA. And when you’re that close to Seattle it took only 1 morning before I was introduce to my new drink, Starbucks. With Pearl Jam, my grunge outfit, and seeing this new big corporation in every suburb of Seattle, I never once went to a little café ran by locals. I regret that.

 By the time I moved to New York City, Starbucks was on every corner. Do you know what I drank when I lived there? Sorry to admit it but you guessed it. Looking back I don’t think I could find a local coffee shop. The Corporate mermaid prevented me from looking elsewhere. I remember, after I moved back to California, being at an intersection near the embarcadero in San Francisco I could see 5 Starbuck stores by just turning 360°. From that point of view I was cheating myself of a culture that really does still exists in America – small business.

 January 2009, my little sister is visiting from Boston and we are walking in that old college town I moved back to raise my family in. We decide to get a coffee. I say, “There’s a new Starbucks around the corner”.

 “You ever go to Linnae’s?”

 “No. . . – I forgot all about that place.”

 “Let’s go”

 We both get mochas. They pour it in large porcelain cups and they even make a flower in the foam as they pour the steamed milk. Behind the counter, the owner, asks if I was new to the area. I mention how I would come in regularly. She next asks, “Shame on you, where have you been?”  Followed by a big smile, “Welcome back!” I was back and I liked it. There was a great connection of people studying, reading,  talking,  and me catching up with a sibling. We quickly connected to the free wi-fi and began showing off our new iPhone apps. I learned something and I was happy to come back full circle doing it.

 Small businesses will not be forgotten. We will remember the core beginnings of small towns. TinRoof will find those local shops and bring back the enjoyment of communities working together. The TinRoof shack will help bring us back! And little sisters will help too. 

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Please share your small business story. If we publish it on our blog, we will give you 100 free coupons to promote your “mom & pop” shop. Send your stories to our editor Barak Miles: bmiles@tinroofme.com 

Do you hear the rain?

Tuesday, September 29th, 2009

Nothing compares to the sound of rain drops falling on a tinroof. As a storm moves in you begin to hear the pitter pat of the rain on the soil. Then the drops begin to fall on the tin. The sound increases as the storm builds. You can immediately, from only the sound, conclude the power of the storm. If the storm calms you then hear the softness of the rain. Being under that tin roof  provides you a means to measure the vastness of the storm or the fading of it as the clouds depart.

I personally have run several ad campaigns. Newspapers, Yellowpages, The Coupon Clipper, Radio, and I have worked in the studio creating a commercial. After each ad released I was anxious  to collect the benefits of not only my creativity and time but my money. Return on investment (ROI) is what I was after. I didn’t just want people to say my name, think it about my product, admire my graphics and logos.  I was after real, live people entering my store.  Unfortunately I didn’t receive the results I hoped for.

Conventional advertising doesn’t work anymore. And measuring the results of those avenues wasn’t possible. So why do we continue with the same method? Because everybody has been doing it for years.  To think outside the box we need to remove it and say, “what box?” Because things have changed. To reach 100 million people by radio took 53 years, TV 13 years, internet 10 years and FaceBook 3 years. Did I get what I paid for?

“Mobile phone is the fourth screen”

  • By the end of 2007, the world’s cell phone subscribers reached over 3 billion, according to research from the Wireless Intelligence.
  • The number of cell phone subscribers in the United States by September 2006 was 219.4 million, up from 25 million in 1994.
  • 72% of the U.S. population own cell phones, according to the CTIA.
  • The mobile phone is often called the Fourth Screen (if counting cinema, TV and PC screens as the first three)
  • You only pay when customers enter your store

    We created the name TinRoof to illustrate the sound of customers entering your store. As the rain pours down you know that your advertising works for you. You can measure the results of your advertising. If you don’t hear any rain, create a new drop or change the one you created. The power to control your advertising and measure the results on the nations fourth largest screen owned by over 70% of the population is smart.  Paying only when customers enter your store…….

    ……brilliant!  Sounds great being under the TinRoof.

    TinRoof is Action Aware

    Thursday, August 27th, 2009

    TinRoof- an iphone app for merchants to connect with customers that are looking for their products and services.

    TR isn’t just location aware, with WEA it’s also “action aware” and that’s how we are able to offer merchants a pure pay for performance method of connecting with their community of potential customers.

    But, enough self promotion. The TR blog is here for everyone to use. Show us how you save, share, and find opportunities you want using Tinroof on iphones.